HBR's 10 Must Reads On Strategy
If you read nothing else on strategy, read these 10 articles. This is a combination of hundreds of Harvard Business Review articles and selected the most important ones to help you catalyze your organization’s strategy development and execution.
HBR’s 10 Must Reads on Strategy will inspire you to: distinguish your company from rivals, clarify what your company will and won’t do, craft a vision for an uncertain future, create blue oceans of uncontested market space, use the Balanced Scorecard to measure your strategy, capture your strategy in a memorable phrase, make priorities explicit, allocate resources early, clarify decision rights for faster decision making.
How to Win Friends & Influence People
Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you: ways to make people like you, ways to win people to your way of thinking, ways to change people without arousing resentment.
Influence: The Psychology of Persuasion
Influence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
You’ll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them.
Invest Like a Guru: How to Generate Higher Returns At Reduced Risk With Value Investing
Invest Like a Guru provides an invaluable resource for high-quality-focused value investing, with expert insight and practical tools for implementation. Written by the man behind GuruFocus.com, this book expands on the site’s value strategies and research tools to provide a primer for those exploring pathways to higher returns at lower risk. The book begins with an insightful explanation of high-quality-focused value investing concepts, then quickly moves into practical, detailed guidance on analysis, valuation, key factors, and risks to avoid. Case studies demonstrate real-world application of various analysis methods, and the discussion walks you through important calculations using real examples. Author Charlie Tian draws upon his own experiences and lessons learned to provide true insight on high-quality-focused value investing as a strategy, providing both reference and expert advice in this singularly useful guide.
Launch: An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love and Live the Life of Your Dreams
Jeff Walker reveals how to sell anything online and make a fortune. What if you could launch like Apple or one of the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? What if you could create such powerful positioning in your market that you could all but eliminate the competition? And you could do all of that, no matter how humble your business or budget? Launch is the guide to that world where digital entrepreneurs create amazing new triumphs. So whether you’re an existing business, or want to develop your own products, or you are still at the planning stage, this is how you start fast and change the future of your business and your life.
Metamanagement - Part I, II AND III
Metamanagement is a neologism that aims to describe a new discipline for the development of consciousness and the improvement of human interactions in organizations. Metamanagement represents the desire to go beyond traditional management. Beyond “upstream” dealing with what is in the origins or at the root of management. Beyond “downstream” dealing with what is in the goals or the purpose of management. All directions, however, lead to the same destination: the human being effective as an integration of body, heart, mind and spirit, and effective organization as the space of meaning in which human beings can develop integrally.
Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationship at a Time
The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered in early life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins.
In Never Eat Alone, the authot lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.
Ferrazzi’s form of connecting to the world around him is based on generosity, helping friends connect with other friends. The author distinguishes genuine relationship-building from the crude, desperate glad-handing usually associated with “networking.” He then distills his system of reaching out to people into practical, proven principles, among them:
– Don’t keep score: It’s never simply about getting what you want. It’s about getting what you want and making sure that the people who are important to you get what they want, too.
– “Ping” constantly: The ins and outs of reaching out to those in your circle of contacts all the time—not just when you need something.
– Never Eat Alone: The dynamics of status are the same whether you’re working at a corporation or attending a social event—“invisibility” is a fate worse than failure.
– Become the “King of Content”: How to use social media sites like LinkedIn, Twitter, and Facebook to make meaningful connections, spark engagement, and curate a network of people who can help you with your interests and goals.
Pre-Suasion: A Revolutionary Way to Influence and Persuade
What separates effective communicators from truly successful persuaders? Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.”
explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action.
Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).